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Since 2016, the international Carlsberg Group has been selling this unique beer worldwide as a stylish brand that is constantly growing. And with great success: The trendy lifestyle beer with a refreshing citrus twist and 5% alcohol is now popular with beer lovers and fashionistas alike in over 50 countries. The stylish look of the iconic blue bottle transforms every everyday occasion into a very special highlight — whether at celebrations, visiting friends or cooking together: 1664 Blanc is the must-have for special moments.

www.1664blanc.com

From simple furniture manufacturer to “decelerator of everyday life:” ADA Möbelwerke has been launching the new brand “ADA” since autumn 2023. Mindful Living” by. The family-owned company is one of the leading manufacturers of upholstered furniture, bedding and mattress in Europe and has set itself the goal of providing people with mindful and conscious living with Austrian comfort and serenity. With sustainable furniture with perfect craftsmanship, ADA promises more balance while at the same time focusing on its values — responsible, rooted, passionate. Values that the traditional company makes tangible in furniture, services and communication.

Barilla is an unlisted family business run by brothers Guido, Luca and Paolo Barilla. The company was founded by her great-grandfather Pietro Barilla, who opened a bakery in Parma in 1877. Today, Barilla is known in Italy and throughout the world for the excellent quality of its food. With the brands — Barilla, Mulino Bianco, Back to Nature, Pan di Stelle, Gran Cereale, Harrys, Pavesi, Wasa, Filiz, Yemina, Misko, Voiello, Academia Barilla, First, Catelli, Lancia, Splendor, Tolerant and Pasta Evangelists — the family business is committed to a tasty, hearty and balanced diet based on Mediterranean cuisine and oriented towards the Italian lifestyle. When Pietro Barilla opened his shop in Parma 145 years ago, he was primarily concerned with producing good food. Today, this principle has become Barilla's business principle. For example, 8,700 people who share these core values and a passion for quality are currently working for the company and within the supply chain. Since 1987, a historical archive has been collecting and preserving the 145-year history of the company, which is now available through the Portal Museum www.archiviostoricobarilla.com is accessible to everyone and documents the path of an icon among “Made in Italy” products and the changes in Italian society.

For more information, see: www.barillagroup.com
Twitter: @barillagroup
LinkedIn: Barilla Group
Instagram: @barillapeople

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GENERATION WOW is THE event community for women over 50 — and the 14-day MEINS magazine is a central pillar in the 360° brand universe. As a unique community media brand with an unprecedented cross-media concept, Gen. WOW exactly hits the nerve of powerwomen 50plus. Through monthly live and online events, Gen. WOW enables consistent exchange on equal terms and creates visibility for the 50plus theme world on all communication channels, for example through user-generated content.

Beyer & Söhne was founded in Berlin in May 2011 by the two brothers Nico and Robby Beyer. The skincare label stands for absolutely compatible, effective skin care. We deliberately avoid anything that could affect the skin. The care is free from fragrances, mineral oils, silicones, dyes, emulsifiers and conventional preservatives, while highly concentrated vitamins and moisturizers strengthen the skin sustainably. The two brothers' hearts are to shed light on the darkness of the often opaque cosmetics market and to make skincare Chinese understandable through well-founded blog posts on ingredients and modes of action. At the heart of the range is “skin cream +”, which is produced in Germany according to the own recipe by father and pharmacist Hartmut Beyer under strict conditions.

bieco is an owner-managed Hamburg-based family business and has been selling high-quality children's toys and accessories for over 65 years.
Bieco has remained true to its motto “Made with love for the little ones” and does everything it can to make children's eyes light up.

BitterLiebe (www.bitterliebe.com) was founded in 2018 by Andre Sierek and Jan Stratmann. Inspired by their common mother-in-law, who regularly uses tried and tested bitter substances after eating, the two founders pursue the mission of making the “bitter” taste positive again and bringing it back to people's awareness. The product range currently comprises 26 bitter products, which can contribute to increasing general well-being: four types of drops and capsules each, as well as sprays, powders, Probio complex and organic tea from the BitterLiebe tea factory — all made in Germany. Only selected natural herbs and roots are processed — preservatives, sweeteners or other additives are deliberately avoided. In addition, the products stand out due to their taste with a pleasantly fresh, gentle bitter note and their appealing product design. This means that BitterLiebe products belong in every kitchen, on every dining table or — when out and about — in every purse or trouser pocket!

“Probably the best beer in the world.” Carlsberg's slogan expresses the tireless efforts to brew the best beer in the world — for a better today and tomorrow. Carlsberg stands for tradition, sustainability, innovation and outstanding taste. The Carlsberg brand family includes the Carlsberg Lager, Carlsberg Elephant, Carlsberg Elephant Extra Strong and Carlsberg 0.0% varieties. In line with its ambitious sustainability goals, the brewing group is currently developing the Fibre Bottle — the world's first beer bottle made from sustainably produced wood fibers and PEF (polyethylene furanoate). Carlsberg is regarded as an international premium beer in over 140 countries and is therefore the flagship in Carlsberg Germany's beer portfolio. www.carlsberg.de

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Daysy is a fertility tracker that determines fertile and non-fertile days based on the basal temperature measurement method and can therefore be used to promote conception and to monitor cycles. With Daysy, women and anyone who has a cycle can observe their cycle naturally and determine exactly which phase they are in right now. The Valley product combines the temperature method with a highly developed, self-learning algorithm based on more than 35 years of cycle research and experience from the Valley Group, which are based on the evaluation of over 10 million cycles. With Daysy comes the DaysyDay app, the first mobile application that combines a medical device with an app, allowing customers to integrate and track cycle monitoring into their everyday lives in a mobile and easy way. In 2019, Daysy won the RedDot Award.

The charming cooking oil factory in the heart of the Upper Danube Nature Park combines traditional craftsmanship with fresh entrepreneurial spirit. Led by Paul Belthle, Germany's youngest oil miller, the family-owned company produces cold-pressed cooking oils, which are obtained exclusively from regional, local seeds and carefully refined with selected herbs and spices. With a range of 13 different cooking oils that are free from any additives, 17-year-old Paul stands for honest and careful processing under the motto “Made in Germany, made in the Ländle”. This philosophy goes beyond oil production and includes a circular economy in which even by-products such as oilcake are processed into nutrient-rich flours and proteins and animal feed. This commitment to sustainability and quality is reflected in every drop of oil that leaves the factory.

#omegaleckere oils